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Kurrant Advises Birdz (Veolia) for their Remote Tank Monitoring Business Carve-Out
🔍 Context
Birdz, a subsidiary of Veolia, is a leading environmental IoT solutions and services provider for Cities and Utilities. Few years back, Birdz had opportunistically developed a remote tank monitoring solutions offering which became a full business unit of the company. With a growing focus on utilities and smart city use cases, Birdz wanted to proactively explore diverse option for the future of this business unit.
⚡ Challenge
Birdz’s main challenge was to understand the growth potential for its remote tank monitoring offering and craft a strategic action plan which included the possibility to carve out the business unit.
⭐ Deliverables & Outcomes
Kurrant provided a comprehensive set of strategic advisory services, including:
- Detailed market analysis, including an introduction to the competitive landscape, existing installed bases, estimated market sizes, and value chains
- Product-market fit analysis, informed by the initial step, enabling the client to understand their differentiators but also leads to improve their offer
- Pros & cons analysis for four different business scenarios which resulted on a recommendation by Kurrant to carve out the business
- Drafting of a business plan and various information to share with potential buyers in coordination with Birdz’s CFO and the business unit’s manager
- Identification of Potential Buyers based on a deep understanding of the industry, including the strategies and stakes of key players.
Kurrant delivered clear recommendations and a clear path forward as well as the necessary support to achieve a successful execution. This resulted in the swift carve out of Birdz’s remote tank monitoring business unit and its acquisition by Four Data, a recognized industry leader.
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